What is corporate identity? Corporate identity is the pieces, aspects, ideas, methods and techniques a company uses to differentiate itself from the rest. When a brand is associated with a color, a combination of colors, shapes, pictures, phrases, music, etc. a corporate identity plan has been carried out. It's proven that a company that has a consistent corporate identity is taken much more seriously than those that don't.

Stages of development of visual identity system.

A visual identity system includes the following 3 sections developed successively:
- Visual signature (logo)
- Applications
- Examples of correct usage